Do You Have a Content Attention Deficit

Are people not hearing you through the cacophony of online marketing? We see it all the time. Everyone is shouting, but no one gets heard. Have you seen a political press conference recently? Journalists shout questions in unison until the speaker points to one and often by name. Another example is when readers have had [...]

Do You Have a Content Attention Deficit 2017-03-09T20:17:45+00:00

Does Social Media Make You Scream

There's too much content, and there are too many social media platforms to publish and consume that content on. If you're in marketing, you've likely heard of content shock. This is a term coined by Mark Schaefer from a  post he wrote a couple years ago that ignited a lot of conversation. He defines content shock as happening [...]

Does Social Media Make You Scream 2017-03-09T20:48:17+00:00